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Polestar 1 Will Cost $155,000

Polestar 1 Will Cost $155,000

Volvo’s new electric performance brand has announced pricing for its first model. The Polestar 1 performance coupe will set buyers back by $155,000 in the U.S. and Europe.

The six-figure price tag yields quite a lot of car for buyers. The Polestar 1 is powered by a hybrid powertrain that generates 600 horsepower and 737 pound-feet of torque; plenty to help justify the hefty price tag.

Also driving the Polestar 1 price tag is the fact that much of the car is built from expensive carbon fiber. The weight-saving material will undoubtedly aid performance, but it’s also unquestionably adding to the price too.

The Polestar 1 will be joining the ranks of the Acura NSX and BMW i8 roadster in terms of format and price point. It will be interesting to see if the new kid on the block will be able to command the price tag early on and match the performance of segment stalwarts.

Polestar will rollout its first model next year. The brand has already confirmed plans for a Polestar 2 in the form of a midsize sedan, with the third model planned to be a fully-electric SUV model.


About Nick Saporito

AutoVerdict Senior Editor Nick Saporito began writing about cars at age 13. Nick ran a couple of automotive enthusiast sites for several years, before taking some time off to focus on his career and education. By day he's a marketing executive in the telecom world and by night he hangs out here at AV. You'll find him focusing on tech, design and the industry's future.
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  1. Dequindre
    I still don't understand why Volvo split off Polestar into a new brand.
    Is Volvo ready to demand that price point? I know it's technically a Polestar but most will see Volvo.
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