April sales in the U.S. increased on the back of continued demand for utilities and trucks. OEMs reported large increases for both types of models, while for many the demand for cars fell.
Compared to March when Ford outsold it, GM popped back into the #1 spot in the U.S. sales charts with 259,557 units. However, sales were actually down 3.5-percent leading to yet another month of market share loss. GM notes though that it has cut daily rental commercial sales, which has largely contributed to that loss.
As usual, Ford and Toyota were second and third best selling automakers in April. Ford sales were up 3.6-percent, while Toyota sales were up 3.8-percent.
Nissan saw the largest gain of the major automakers with an 11.8-percent gain.
Brand-wise, the largest gains were seen by Jeep and Ram at 17.5-percent and 12.1-percent. FCA sales were hampered, however, by Chrysler and Fiat sales, leading to a smaller gain of 5.6-percent for the entire company.
The almost dead Scion marque saw a 54.1-percent gain on what must have amounted to a fire sale to remove their models off the lots.
The Ford F-Series continued its reign as the best-selling vehicle overall with a 12.6-percent gain to over 70,000 sales. This gain allowed Ford to outsell the GM twins of the Chevy Silverado and GMC Sierra.
The best selling car for the month was the Honda Civic, with the all-new model driving sales up 24.5-percent.
The largest increase among the Top 20 selling vehicles was also the best selling utility vehicle, the Toyota Rav4. The Rav4 saw sales increase 31.6-percent to 30,152 units.
The U.S. auto market is continuing its strength from last year and should allow another all-time volume record in 2016.