Mazda has joined a growing number of automakers rolling out their electrification strategy. The small automaker has largely been behind when it comes to hybrids and EV’s, but Mazda is hoping to speed up electrification. The company says it expects its entire lineup to be electrified by 2030.
While the end goal of having their lineup electrified by 2030 is in-line with other automakers, it isn’t quite as aggressive. Mazda is going to focus on hybrids early on, with plans to launch five plug-in hybrids by 2025. Joining the five hybrids will be three new battery-electric models as well. These new vehicles will be primarily be sold in Japan, Europe, China, United States and the ASEAN region. Mazda expects to start launching these new models in 2022.
Mazda’s initial focus on hybrid models is likely stemming from their existing R&D investments. The iconic rotary engine is about to return in the MX-30 as a power generator for the hybrid. Mazda is likely wanting to scale its rotary investment further by bringing it to other hybrid models as part of its plan.
Additionally, Mazda is announcing details of its first dedicated EV architecture. Known as SKYACTIV EV Scalable Architecture, it will debut sometime in 2025. Mazda says this new architecture will underpin several EV models of various sizes by the end of the decade.
Lastly, Mazda is announcing it’s working on a more advanced autonomous driving system. Mazda is calling it “Mazda Co-Pilot Concept” and will debut it in 2022. Given the launch timing, it is likely debuting on Mazda’s replacements for the Mazda6 and CX-5. Both models are expected to move up-market on a new rear-wheel drive architecture that will be shared with Lexus. Ironically, both models are expected to debut a new inline-six engine, flying a bit in the face of today’s EV plan.