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Ford Cargo Heads to China as a JMC

Ford Cargo Heads to China as a JMC

With JMC’s acquisition of heavy truck maker Taiyuan several years ago, it was only a matter of time before the joint Ford-JMCG-Changan company started producing its own heavy trucks. And what better truck to use than one Ford, the largest shareholder, already produces.

Today, JMC debuted the all-new Veyron, a pure translation from its Chinese name and not its English name (calm down Bugatti fans). The sharing with the second generation Cargo is very evident in the windshield and the side of the cab. The JMC receives its own face, however, to mimic JMC styling and appeal to Chinese tastes.

The Cargo is shown below.

Launched several years ago, the new generation Cargo was first produced in Turkey, before being facelifted upon its launch in Brazil. Chinese production now adds a third plant producing the heavy truck.

Ford recently started sales in the Middle East from its Turkish plant as well.

China has become world’s largest medium and heavy truck market as the economy has exploded over the past decade, although this segment cooled off in the past year or so. It remains to be seen whether JMC and Ford will be able to crack into the heavy truck market. That being said, JMC’s medium truck line, the Qingka, has been a huge success for the company. JMC is hoping to keep fleet customers with the brand as they will now offer a near complete line of trucks including the compact pickup Boadian and the midsize Tiger, which is based off the T6 Ranger platform.

Now that Ford has the largest market covered, will they get back into the heavy truck market in North America? Ford’s Avon Lake recently added the Heavy Truck line (F-650 and F-750) and cutaways of the all-new Super Duty. Within the next couple of years, E-Series cutaway production will end at the facility and will leave a void. Should Ford add the Cargo? The heavy truck market in the US has given up on cabovers like the Cargo, but Ford do Brazil does offer medium duty versions of it in what could be a successor to the failed LCF of the mid-2000s. Recently, GM got back into the medium duty LCF game with Chevy by rebadging Isuzu Elfs. Time will tell.

Courtesy of 360che.com





 

About Austin Rutherford

AutoVerdict Senior Editor Austin Rutherford was instilled with a passion for the automotive industry at a young age being born and raised in Michigan. Now living in South Carolina, he quickly become involved in automotive enthusiast sites in high school and began calculating sales for the entire automotive industry. He holds a degree in Biological Sciences and a degree of Master in City and Regional Planning both from Clemson University. You will find him focusing on auto sales, changes in trends, and introduction of new brands and models in emerging markets here on AV. Go Tigers!
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  1. NoStopN
    Andrew_L
    I have often wondered this as well. Yes Ford has some heavy trucks like the 650 and 750 but what about semis? Ford used to make them.


    Looking at how Ford demonstrates the F650/750 on their websites, you would think that Ford deems themselves as being in the market already. I know that you are talking Class 8, but the lines for size classes have been getting blurred for years.





    2b2
    ^ maybe they're waiting for autonom.o.u.s.e hybrids?
    Andrew_L
    Now that Ford has the largest market covered, will they get back into the heavy truck market in North America? Ford's Avon Lake recently added the Heavy Truck line (F-650 and F-750) and cutaways of the all-new Super Duty. Within the next couple of years, E-Series cutaway production will end at the facility and will leave a void. Should Ford add the Cargo? The heavy truck market in the US has given up on cabovers like the Cargo, but Ford do Brazil does offer medium duty versions of it in what could be a successor to the failed LCF of the mid-2000s. Recently, GM got back into the medium duty LCF game with Chevy by rebadging Isuzu Elfs. Time will tell.


    I have often wondered this as well. Yes Ford has some heavy trucks like the 650 and 750 but what about semis? Ford used to make them:







    Is there a possibility of some monster ecoboost engine they could stuff in them and advertise best FE of any semi? Would be a hell of a marketing campaign.
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