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Next-Gen Lincoln MKC Changing Name to Corsair

Ford Motor Company's Lincoln brand has informed its dealerships it will rename its MKC crossover during its next redesign. According to dealerships, the MKC will switch names to Corsair in 2020.  Ford showed the Corsair and several other future Ford products to dealerships at a meeting in Orlando last month. During the meeting the Lincoln brand referred to the redesigned…

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Lincoln Cutting Fleet Business as it Focuses on Residuals

Part of Lincoln's revitalization plan is bringing a bit of short-term pain for the luxury brand. Ford's luxury division is methodically cutting several of its sales channels, including fleet sales, to produce vehicle residual values, causing some short-term sales loss.  In the course of the last year Lincoln has cut sales to daily rental companies, a common cut from brands…

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Lincoln Aviator Will Look Like Concept

Lincoln dropped some jaws this week with the reveal of the Aviator Preview; Lincoln's term for this concept version of its upcoming new SUV. However, despite the "preview" nature, Lincoln executives say this week's show-stopper is basically the real-deal.  While speaking with Road & Track incoming Lincoln boss David Woodhouse confirmed this week's "preview" is basically the production version of the 2020…

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Lincoln Continental has a Future, With Suicide Doors

Lincoln is planning to add a throwback feature to one of its throwback nameplates: suicide doors. The next-generation sedan was reportedly shown to dealers this week at the annual NADA conference, where the car sported rear-hinged doors.  First reported by Automotive News this news runs counter with other recent reports that suggested the Continental would be killed after its current model run.…

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Ford and Lincoln's Future Lineup

Ford dropped a lot of information yesterday to get through in a summary. So instead of providing a summary of just the announcements from yesterday, we want to give you a full lineup summary, but first, lets start with technology. Ford used yesterday to announce Ford Co-Pilot360 (and Lincoln Co-Pilot360), which will be rolled out to nearly the entire lineup…

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Confirmed: Lincoln Aviator Coming to NYC

Lincoln has confirmed plans to reveal its Aviator SUV at the upcoming New York Auto Show. The confirmation vindicates long-standing rumors the luxury brand was going to dust off one of its past names for a new SUV model.  Earlier today Lincoln made the announcement via its corporate instagram account, which is offering some very subtle views of what it…

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Report: Current Lincoln Continental may not be Replaced

Ford Motor Company may not offer a second-generation Lincoln Continental sedan. The car that made a huge splash when it returned to market has seen sliding sales as the market migrates to SUV and crossover models, leaving its future questionable.  A new report from Ford Authority citing unnamed sources "intimately familiar" with Lincoln product plans says the Continental will be a one-and-done…

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