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Mercedes-Benz A Class Sedan Coming Stateside

Mercedes-Benz A Class Sedan Coming Stateside

Mercedes-Benz has been vague as to its plans to sell its upcoming entry-level A Class sedan in the U.S. Well, the vagueness has been cleared up: it’s bringing its “A game” stateside in 2018.

Automotive News is reporting that Mercedes-Benz USA confirmed the plans to dealerships last week at a meeting in Miami. Dealerships were told the car would arrive around September 2018 and will slot below the CLA sedan once it’s in dealership showrooms.

Dealerships responded positively to the car, calling it “cutting edge” and viewing it as a car that will pull in Millennial buyers into their showrooms. Part of the Millennial appeal will stem from the car’s price-point, which is slated to be under $30,000. The current CLA starts at $32,000.

Of course, Mercedes-Benz is not publicly confirming their plans to launch the car in the U.S. just yet.

The new A Class is built on Mercedes’ new MFA2 architecture, which is the company’s new front-wheel-drive compact architecture. Expect its design to follow closely to the Concept A that Mercedes revealed recently at the Shanghai Motor Show.





 

About Nick Saporito

AutoVerdict Senior Editor Nick Saporito began writing about cars at age 13. Nick ran a couple of automotive enthusiast sites for several years, before taking some time off to focus on his career and education. By day he's a marketing executive in the telecom world and by night he hangs out here at AV. You'll find him focusing on tech, design and the industry's future.
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  1. arutherford
    Still have to wonder how they will market the A and CLA together.
    Andrew_L
    FenwickHockey65
    Chase that volume.


    no better way to dilute the try point star
    FenwickHockey65
    Andrew_L
    a sub 30k MB?

    gross.


    Chase that volume.
    Andrew_L
    a sub 30k MB?

    gross.
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