General Motors executives, including CEO Mary Barra, are slated to roll out their vision of autonomous vehicles later this week. The company will be hosting investors in San Fransisco later this week to provide more details on its autonomous strategy.
The move is likely an attempt to drum up additional interest in GM from the investor community, who has recently been accepting GM as a leader in autonomous vehicle technology. At the conference on Thursday, Barra and executives are expected to elaborate on a strategy announced earlier this year entitled, “zero crashes, zero emissions and zero congestion.”
Two weeks ago Barra rolled out details of GM’s electrification plans, which call for 20 new electric vehicles by 2023. Autonomous technology is expected to be a pillar of GM’s next-generation electrified models.
Automotive News points out that rival Ford Motor Company recently laid out a similar plan to its investors, hosted by new CEO Jim Hackett.