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Ford Moves Forward With Small, Front-Wheel Drive Truck

Ford Moves Forward With Small, Front-Wheel Drive Truck

Over a year ago rumors began to surface that Ford Motor Company is working on a new small pickup truck to slot under the midsize Ford Ranger. New reports suggest Ford is moving forward this plan, with the Blue Oval showing this new pickup to some of its top dealers recently.

According to Ford dealerships who spoke to Automotive News, Ford showed them the so far unnamed pickup at a recent event. Feedback from those in attendance describe the little pickup as being reminiscent for the original Ford Ranger. Assuming that is the case, we can likely expect a pickup that is effectively a scaled down version of the current Ranger.

While this new entry may look similar to the Ranger, it won’t be built like the Ranger. This new pickup is going to be based on the same front-wheel drive architecture that underpins the Ford Focus in global markets, meaning it will be a unibody vehicle.

After clearing its product portfolio of most passenger cars, Ford is looking to fill market white spaces with new entrants, such as this compact pickup.

Recent spy shots show off a small pickup with a crew cab layout and longer bed. It’s possible this will be the only configuration offered by Ford as the company plans to trim complexity to save costs. Regardless, it is slated to be built at the company’s Hermosillo, Mexico plant, which currently builds the Lincoln MKZ sedan.

Dealers report Ford is aiming for this new pickup to start under $20,000 once it hits the market next year. For context, the Ranger starts at over $24,000.


About Nick Saporito

AutoVerdict Senior Editor Nick Saporito began writing about cars at age 13. Nick ran a couple of automotive enthusiast sites for several years, before taking some time off to focus on his career and education. By day he's a marketing executive in the telecom world and by night he hangs out here at AV. You'll find him focusing on tech, design and the industry's future.
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  1. Tone
    This will test the theory that a light, small pickup will sell in large numbers. I tend to think it will. Young buyers needs something that can do everything, which is why my generation started out in small FWD hatches. But, those aren't fashionable anymore. A small, FWD/AWD pickup can fulfill the same purpose, though, especially with a lockable bed cover.

    Hope they tune them to be fun-to-drive, though. This does lend itself to an ST version (quick over the road) and a Raptor version (fast over off-road terrain) as well as cheap, easy-to-use versions.
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