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Eco Indeed: Ford EcoSport Will Start Under $21,000

Eco Indeed: Ford EcoSport Will Start Under $21,000

Ford first revealed the EcoSport crossover for the U.S. market last year, despite the fact it isn’t going on sale until early 2018. That said, the price tag for Ford’s first-ever sub-compact crossover in the U.S. has surfaced. According to Car And Driver the little ute will start at $20,990.

Designed to slot under the larger Ford Escape, the EcoSport is actually not new to the Blue Oval brand. The EcoSport has already been on sale in certain global markets for a few years now, but Ford has decided it needs to ride the SUV sales wave in the U.S. by bringing it here too. Stateside the EcoSport will battle it out with the Chevrolet Trax, Honda HR-V, Jeep Renegade, Mazda CX-3 and other small crossovers.

When the EcoSport arrives to Ford dealerships in the U.S. it will be powered by Ford’s 1.0-liter EcoBoost three-cylinder engine that generates 123 horsepower and 125 pound-feet of torque with the base EcoSport S trim level. For $1,500 more buyers will gain all-wheel-drive and a 2.0-liter four-cylinder with 167 horsepower and 149 pound-feet of torque.

The EcoSport also adds other typical Ford trim levels, including an SE model that starts at $23,900. EcoSport SES is offered at $27,735, which comes standard with the 2.0-liter mill, while the top-level Titanium model comes in at $26,735; cheaper than the lower SES because it does not offer the 2.0-liter as standard fare. Titanium buyers will be able to add the larger engine for the $1,500 surcharge.

Ford says the EcoSport will arrive in dealerships sometime in early 2018, but has yet to provide a detailed timeframe. Despite the ambiguity, interested parties can go over to Ford’s consumer website and build their dream EcoSport.


About Nick Saporito

AutoVerdict Senior Editor Nick Saporito began writing about cars at age 13. Nick ran a couple of automotive enthusiast sites for several years, before taking some time off to focus on his career and education. By day he's a marketing executive in the telecom world and by night he hangs out here at AV. You'll find him focusing on tech, design and the industry's future.
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  1. Dequindre
    $21,000 sounds about right, but this will have the disadvantage of being old from the onset.

    I guess the Trax kind of was too when it hit U.S. showrooms, but it still sold well.
    Folks are FIN are complaining it's too high of a base price but seeing where the competition starts it seems to be in the same ball park. Only KIA is way below.
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